浙江农业科学

浙江农业科学 ›› 2024, Vol. 65 ›› Issue (3): 721-727.DOI: 10.16178/j.issn.0528-9017.20230010

• 农业经济与信息 • 上一篇    下一篇

一站式烟农服务平台的研发与应用

邵小东1(), 高松1, 马石全1, 刘帅1, 陈栋2,3, 梅雨婷3,*(), 施旭1, 李祯寿1, 张铁怀1, 郭建1, 陈天恩2,3, 张驰2,3, 陈洋2, 许祥奇3, 杨威3, 陈峰3   

  1. 1.云南省烟草公司 红河州公司,云南 弥勒 652399
    2.北京市农林科学院 信息技术研究中心, 北京 100097
    3.农芯(南京)智慧农业研究院有限公司,江苏 南京 211800
  • 收稿日期:2023-05-27 出版日期:2024-03-11 发布日期:2024-04-08
  • 通讯作者: 梅雨婷(1995—),女,硕士,研究方向为都市型现代农业,E-mail:nmeiyt@nercita.org.cn。
  • 作者简介:邵小东,男,高级工程师,博士,主要研究智慧烟草农业,E-mail:shaoxiaodong@aliyun.com。
  • 基金资助:
    中国烟草总公司云南省公司重点项目(2020530000241027)

Development and application of one-stop tobacco farmer service platform

SHAO Xiaodong1(), GAO Song1, MA Shiquan1, LIU Shuai1, CHEN Dong2,3, MEI Yuting3,*(), SHI Xu1, LI Zhenshou1, ZHANG Tiehuai1, GUO Jian1, CHEN Tianen2,3, ZHANG Chi2,3, CHEN Yang2, XU Xiangqi3, YANG Wei3, CHEN Feng3   

  1. 1. Honghe Prefecture Company, Yunnan Provincial Tobacco Company, Mile 652399, Yunnan
    2. Information Technology Research Center, Beijing Academy of Agriculture and Forestry Sciences, Beijing 100097
    3. Nongxin (Nanjing) Smart Agriculture Research Institute Co., Ltd., Nanjing 211800, Jiangsu
  • Received:2023-05-27 Online:2024-03-11 Published:2024-04-08

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摘要：

针对目前烟草农业产业服务效率低、规范化水平低,烟农生产经营成本高、业务办理繁琐不便捷、信息获取不及时,以及烟区生产、生活、生态融合度不高等问题,研究构建了一站式农服数字化服务平台,平台以服务农民为宗旨,运用互联网经济新业态、新模式,整合烟农、合作社、第三方机构,探索构建了“滴滴农服”服务撮合模式。平台采用多层分布式体系结构,以分层的、组件化的设计方法,选用B/S架构,由基础层、数据层、业务层、接入层与用户层等5个层次组成,实现了政策公示、业务办理、种烟政策、专业化服务、惠农服务、技术服务六大功能,并在云南省红河州进行应用推广,截至2021年11月,注册烟农用户4.18万户、商家用户55户(含31户提供专业化服务的烟农合作社),累计交易42.7万单、交易额1.79亿元,推广区域667 m2种植成本同比减少50.48元,有效地降低了烟农种植成本。通过本研究的探索和应用,形成了专业化服务、政策服务、惠农服务、技术服务为主的四大类数字化服务体系,基于大数据为农户提供优质便捷的生产和生活性服务,弥合了城乡数字鸿沟。

关键词: 一站式服务, 移动互联网, 烟农服务, 数字化服务体系

Abstract:

In view of the current problems of low service efficiency and low level of standardization in the tobacco agricultural industry, high production and operation costs of tobacco farmers, untimely information acquisition, and low integration of production, life and ecology in tobacco areas, the study constructed a one-stop agricultural service digital service platform. The platform aimed to serve farmers, used new formats and models of internet economy, integrates tobacco farmers, cooperatives, and third-party institutions, and explored and constructs a "Didi Agricultural Service" service matching model. The platform adopted a multi-layer distributed architecture, with a hierarchical and component-based design method, and selected the B/S architecture, which was composed of five levels, including the basic layer, the data layer, the business layer, the access layer and the user layer, and realized the six functions of policy publicity, business handling, tobacco planting policy, professional services, agricultural services, and technical services, and was applied and promoted in Honghe Prefecture, Yunnan Province. Until November 2021, there were 41 800 registered tobacco farmers and 55 merchant users (including 31 tobacco farmer cooperatives providing professional services), with a total of 427 000 transactions and a transaction volume of 179 million yuan, and the planting cost of 667 m2 in the promotion area decreased by 50.48 yuan year-on-year, effectively reducing the planting cost of tobacco farmers. Through the exploration and application of this study, four types of digital service systems have been formed, including professional services, policy services, agricultural services, and technical services, which provide high-quality and convenient production and living services for rural households based on big data, and bridge the digital divide between urban and rural areas.

Key words: one-stop service, mobile internet, tobacco farmer service, digital service system

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