Journal of Zhejiang Agricultural Sciences ›› 2025, Vol. 66 ›› Issue (9): 2260-2263.DOI: 10.16178/j.issn.0528-9017.20250337

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Study on digital transformation of rice-shrimp industry—A case study of rice-shrimp in Haiyan County, Jiaxing City

WANG Peng1,2()   

  1. 1. Zhongnonglian Network Technology Group Co., Ltd., Hangzhou 310005, Zhejiang
    2. Zhejiang Agronommist College, Hangzhou 310021, Zhejiang
  • Received:2025-05-07 Online:2025-09-11 Published:2025-10-14

Abstract:

Taking the rice-shrimp industry in Haiyan County of Jiaxing City as the study object, this paper discusses the importance of the rice-shrimp industry to improve industrial efficiency and resource utilization through digital transformation. Based on the problems and challenges in the production efficiency, resource utilization, market competitiveness and other aspects encountered by the existing rice-shrimp industry in the digital transformation, this paper shows its effect in practical application through a practical case. The study shows that digitization has a significant effect on improving the planting efficiency, optimizing the production process and improving the resource utilization rate of the rice-shrimp industry. It can also achieve precise control through data-driven, and significantly improve the overall competitiveness of the rice-shrimp industry.

Key words: rice-shrimp industry, digital transformation, industrial efficiency, precise control

CLC Number: