Abstract:

Farmers' participation in garbage classification is a key link and core issue in the governance of rural human settlements. Using 480 micro household survey data and Probit model, this study analyzed the impact of neighborhood effect on farmers' garbage classification behavior and its interaction with the use of internet. Findings indicated that farmers' participation in garbage classification behavior exhibited a significant neighborhood effect, the deeper the neighborhood effect, the greater the possibility of farmers' participation in garbage classification. Neighborhood effect promoted farmers' participation in garbage classification behavior mainly by enhancing farmers' ecological awareness level. Notably, the use of internet will weaken the impact of neighborhood effect on farmers' participation in garbage classification. Based on these results, policy suggestions are proposed from aspects of boosting farmers' ecological awareness level, reducing internet access barriers, expanding information transmission channels, innovating governance mechanisms and building a diversified collaborative governance framework.

Key words: neighborhood effect, garbage classification behavior, the use of internet, ecological awareness level, moderating effect