浙江农业科学 ›› 2025, Vol. 66 ›› Issue (12): 2839-2844.DOI: 10.16178/j.issn.0528-9017.20250427

• “两山”理念与绿色农业 • 上一篇    下一篇

邻里效应、互联网使用对农户参与垃圾分类行为的影响

李豪杰1(), 苗苗2,*()   

  1. 1.浙江农林大学 经济管理学院,浙江 杭州 311300
    2.浙江省农业科学院 农村发展研究所,浙江 杭州 310021
  • 收稿日期:2025-06-16 出版日期:2025-12-11 发布日期:2025-12-17
  • 通讯作者: 苗苗(1988—),河南驻马店人,助理研究员,博士,研究方向为城乡土地资源利用与农村发展问题研究,E-mail:miaomiao@mail.zaas.ac.cn
  • 作者简介:李豪杰,浙江台州人,硕士,研究方向为农业经济与政策,E-mail:zafulhj@stu.zafu.edu.cn
  • 基金资助:
    浙江省农村发展研究中心软科学课题(ZJSNYZX2024-6);浙江省软科学研究计划一般项目(2022C35069)

The impact of neighborhood effect and the use of internet on farmers' participation in garbage classification behavior

LI Haojie1(), MIAO Miao2,*()   

  1. 1. College of Economics and Management, Zhejiang A&F University, Hangzhou 311300, Zhejiang
    2. Institute of Rural Development, Zhejiang Academy of Agricultural Sciences, Hangzhou 310021, Zhejiang
  • Received:2025-06-16 Online:2025-12-11 Published:2025-12-17

摘要:

农户参与垃圾分类行为是农村人居环境治理的关键环节和核心议题。本文基于480份微观入户调查数据,运用Probit模型检验邻里效应对农户垃圾分类行为的传导路径及该路径与互联网使用的交互机制。研究表明,农户参与垃圾分类行为呈现出显著的邻里效应,邻里之间相互影响的程度越深,农户参与垃圾分类的可能性就越大。邻里效应通过提升农户的生态认知水平促进其参与垃圾分类行为,互联网的使用会削弱邻里效应对农户参与垃圾分类行为的影响。为此,本文提出以下政策建议:提升农户生态认知水平,加强邻里带动作用;降低互联网技术使用门槛,拓展信息传递渠道;创新政策激励工具,构建多元协同治理框架。

关键词: 邻里效应, 垃圾分类行为, 互联网使用, 生态认知水平, 调节效应

Abstract:

Farmers' participation in garbage classification is a key link and core issue in the governance of rural human settlements. Using 480 micro household survey data and Probit model, this study analyzed the impact of neighborhood effect on farmers' garbage classification behavior and its interaction with the use of internet. Findings indicated that farmers' participation in garbage classification behavior exhibited a significant neighborhood effect, the deeper the neighborhood effect, the greater the possibility of farmers' participation in garbage classification. Neighborhood effect promoted farmers' participation in garbage classification behavior mainly by enhancing farmers' ecological awareness level. Notably, the use of internet will weaken the impact of neighborhood effect on farmers' participation in garbage classification. Based on these results, policy suggestions are proposed from aspects of boosting farmers' ecological awareness level, reducing internet access barriers, expanding information transmission channels, innovating governance mechanisms and building a diversified collaborative governance framework.

Key words: neighborhood effect, garbage classification behavior, the use of internet, ecological awareness level, moderating effect

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