Journal of Zhejiang Agricultural Sciences ›› 2026, Vol. 67 ›› Issue (3): 771-779.DOI: 10.16178/j.issn.0528-9017.20250827

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Exploring the cultivation model for rural professional managers: a practical analysis based on the Thousand Village CEOs Training Program in Zhejiang Province

CHEN Xiying()   

  1. College of Continuing Education,Zhejiang Institute of Economics and Trade,Hangzhou 310018,Zhejiang
  • Received:2025-11-10 Online:2026-03-11 Published:2026-03-30

Abstract:

Aiming to address the "desertification" dilemma of rural operation talents in rural revitalization,this study focuses on the innovative practice of the Thousand Village CEOs Training Program in Zhejiang Province to systematically explore the cultivation model for rural professional managers. In response to prevalent issues within existing training systems,such as insufficient multi-party collaboration,disconnection between content and actual needs,rigid selection mechanisms,weak practical application,and lack of regional synergy,the program has established a four-dimensional collaborative mechanism involving "government-university-enterprise-association" and innovatively designed a "four-stage spiral" cultivation path. Practical results demonstrate that this model,through the integration of collaborative governance innovation,immersive practical training,and digital technology,has effectively resolved challenges related to talent competency transformation and regional coordination,providing a replicable "Zhejiang Experience" for cultivating rural professional managers nationwide.

Key words: rural professional manager, village CEO, cultivation pathway

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