浙江农业科学

浙江农业科学 ›› 2025, Vol. 66 ›› Issue (11): 2537-2542.DOI: 10.16178/j.issn.0528-9017.20250270

• 专题论述 • 上一篇    下一篇

浙江省新农人创业现状、困境及对策研究

李小丹1(), 余鸿斌2, 喻佳节3,*()   

  1. 1 浙江师范大学 经济与管理学院, 浙江 金华 321000
    2 浙江省农业农村厅, 浙江 杭州 310020
    3 浙江省农业科学院 农村发展研究所, 浙江 杭州 310021
  • 收稿日期:2025-04-08 出版日期:2025-11-11 发布日期:2025-12-01
  • 通讯作者: 喻佳节(1993—),男,湖北黄梅人,助理研究员,研究方向为农业经济理论与政策,E-mail:remicayu@163.com。
  • 作者简介:李小丹(1989—),女,浙江温州人,硕士,主要研究方向为农村创新创业,E-mail:1005007638@qq.com。
  • 基金资助:
    大学生科技创新活动计划(2024R404B070);浙江师范大学“服务省域战略助力共同富裕”专项课题(2024XM002);浙江省乡村韧性时空演化及发展路径研究(10406020400TCZ004F)

Study on the current status, challenges, and coping strategies of new-farmer entrepreneurship in Zhejiang Province

LI Xiaodan1(), YU Hongbin2, YU Jiajie3,*()   

  1. 1 School of Economics and Management, Zhejiang Normal University, Jinhua 321000, Zhejiang
    2 Zhejiang Department of Agriculture and Rural Affairs, Hangzhou 310020, Zhejiang
    3 Institute of Rural Development, Zhejiang Academy of Agricultural Sciences, Hangzhou 310021, Zhejiang
  • Received:2025-04-08 Online:2025-11-11 Published:2025-12-01

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摘要：

新农人作为农业现代化进程中的核心行动者,其创业效能直接关系到乡村新质生产力的迭代速率。基于可持续创业理论和农业创新系统框架,利用浙江省11市46县723个新农人调研数据,研究发现,新农人在技术采纳、组织创新与业态重构方面具有先锋作用,但其创业成效仍受乡土融入障碍、专业认知赤字和政策获取不足三重内生因素制约,以及农业标准缺位、培训资源错配和产业定位缺失三大外源因素约束。为此,本文提出“双轮驱动”干预体系,为促进新农人创业健康发展、推动乡村全面振兴提供重要参考。

关键词: 新农人创业, 可持续创业理论, 农业创新系统, 双轮驱动干预, 乡村振兴

Abstract:

As the core actors in the process of agricultural modernization, the entrepreneurial efficiency of new farmers is directly related to the iteration rate of new qulity productive forces in rural area. Based on the sustainable entrepreneurship theory and the agricultural innovation systems framework, an empirical investigation of 723 new farmers across 11 cities and 46 counties in Zhejiang Province revealed their pioneering roles in technology adoption, organizational innovation, and industrial restructuring. However, the entrepreneurial efficiency was still constrained by three endogenous factors, including rural integration obstacles, professional knowledge deficits, and insufficient policy accessibility, as well as three external factors, including the absence of agricultural standards, mismatch of training resources, and lack of industrial positioning. Accordingly, this study proposed a “dual-driven intervention system”, offering critical insights for promoting the healthy development of new-farmers entrepreneurship and promoting the comprehensive rural revitalization.

Key words: new-farmer entrepreneurship, sustainable entrepreneurship theory, agricultural innovation system, dual-driven intervention, rural revitalization

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